Roast Berry sources the finest, top quality beans from multiple locations around the world. They wanted a visual identity that stands out yet reflects on the type of coffee they provide.
Conceiving the brand with its various flavours and culture as one, interconnected, harmonious entity.
We created a modern, energetic look by reflecting the items, colours of African culture and drew inspiration from nature and plants. The pastel based colours allude to the brand's main values and provide a contemporary, fresh look. We emphasised the effect of the brand with the typefaces.